Stella McCartney is a sustainable luxury fashion brand known to make eye-catching outfits, among other things. Take, for example, one of Stella’s masterpieces; Billie Eilish wore a bespoke two-piece in 2019. The outfit caught the eye of 40,000 fans and many more online who saw it.
Is Stella McCartney a Good Brand?
Stella McCartney is, doubtless, a good brand; it is a favorite among celebrities, including the infamous American songwriter and singer Billie Eilish. But, Billie Eilish is just one of the many celebrities the brand dresses regularly. The Stella brand has great relevance and timing combined with a history of dressing musicians, celebrities, and athletes.
Stella McCartney is a good brand to patronize if you’ve got money for luxury fashion and want true quality. That is, if you don’t want to spend resources on a so-called luxury brand and find they are anything but luxury. The Stella brand features intentional designs with prices that match the quality of the pieces.
Are Stella McCartney Items Sustainable?
One of Stella’s innovations is making sustainable and ethical fashion items. The fashion industry is replete with luxury brands that claim to be sustainable but are only green-washing industries. But, it is different from the Stella McCartney brand.
For the longest time, Stella has advocated and created sustainable and ethical fashion. The brand deserves an award for pulling this off, especially in one of the most polluting and wasteful industries in the world.
The fashion industry produces over fifty million tons of fibers every year, and 73% of those burn or landfill yearly.
Luxury fashion and mass-consumed fast fashion are part of this problem. It is this problem that the Stella brand has been trying and succeeding to address.
Who is Stella McCartney?
Stella McCartney was born to a family of designers who were iconic in public but simple at home. Stella was raised in the city and countryside and with high standards. Stella became known for her sharp-tailored womenswear as soon as she graduated from Central St Martins in 1995.
Her pieces emitted masculine energy and old aesthetics. She was appointed the Creative Director of Chloe Paris in 1997, leading the house to commercial and global success.
Stella launched her fashion line in 2001, showing her first collection in October in Paris. She is a chronic vegetarian who doesn’t use leather, feathers, fur, or skin in her designs. Even today, no Stella product features any of these materials.
The brand continually grows its sustainability leadership through supply chain innovation, among other things.
What Materials Does Stella McCartney Use?
Despite not using the materials the world is used to – leather and the rest, the Stella brand does use high-quality raw materials for its products.
The brand has always used and still uses eco-conscious materials, polyester recycled from plastic, and non-toxic dyes. Furthermore, the brand is moving towards replacing nylon with eco-nylon produced from recycled fishing nets.
One of Stella’s popular materials is the skin-free-skin materials designed with polyester and polyurethane and coated with vegetable oil. Another is the fur-free-fur materials made of organic fibers.
Stella McCartney is a luxury brand known for its sustainable innovations, classic fashion pieces that never go unnoticed. The brand is known to dress celebrities and high-standing personalities in society.